Review – E.L.F. Baked Eyeshadow Palette in California

E.L.F. Baked Eyeshadow Palette CaliforniaI’ve been wanting a nice basic palette for a while, but it’s so hard to find a decent vegan one. Urban Decay Naked Palettes are out, and I often have trouble getting high street cosmetics brands to give information about the contents of their products. When I first spotted the E.L.F. Baked Eyeshadow Palette a few months ago, I was really curious and finally decided to purchase it over christmas, along with some more brushes.The palette is available in four varieties, of which I thought the California version had the nicest nude shades, although Texas was definitely a close second. I haven’t been able to get good swatch photos so I thought I’d leave that for now, but the colour pay off is very similar to the way they look in the packaging. They seem to have an odd frosted effect on them, but that disappears right after the first use. I do wear these with an eyeshadow primer, but the colours have been staying in place all day and are really easy to apply.

The packaging is also more than satisfactory, with a sturdy palette and a large mirror. It doesn’t feel like it would break anytime soon, not even if you chuck it in your bag, which is always a nice bonus.

Price-wise, it’s slightly more expensive than what we’re used to from E.L.F. but still very affordable (it is a 10-shade palette after all) and, in my opinion, worth it. I don’t know how this compares to high-end eyeshadows, but if you’re looking for a vegan-friendly budget palette then this is certainly worth a try!

What’s your favourite vegan palette?

E.L.F. Baked Eyeshadow Palette is available for £10.00 from their website.





  1. January 9, 2014 / 3:24 pm

    This is great – I think they carry this at our Target too! Can’t wait to check it out!

    • January 9, 2014 / 4:48 pm

      Lucky you, I wish I could buy them in a store! Can’t wait to hear what you think!

  2. January 9, 2014 / 3:26 pm

    I’m impatiently waiting for my first e.l.f. order to arrive! I ordered some of the baked shadows too (not the palette you got, I didn’t see it! wish I had. next time!) I like subtle colours like that.

    • January 9, 2014 / 4:48 pm

      Oooh what did you order? I’ve become obsessed with e.l.f. because they’re so affordable and the quality is decent… and I like not having to cross-reference every ingredient all the time!

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